Europeans to ask if dwarf throwing is ok

Europeans to ask if dwarf throwing is ok


ABC Commercial’s factual format 'You Can’t Ask That' (22 x 30’) has taken Europe by storm with recent licence deals confirmed for Italy, Sweden, Netherlands, Spain and France.

The hit format sees marginalised groups such as short statured people, sex workers, transgender and Muslims answering anonymous and taboo questions. Is dwarf throwing ok? Which toilets do transgender people use? Do Muslims secretly agree with terrorists?

In addition to Europe, the format has also been snapped up in the US and Brazil, and will be showcased at NATPE in January 2017.

“The raft of deals including with Newen in France, and avid interest across Europe show the strength of 'You Can’t Ask That'. We’re confident more territories will embrace the program as audiences clearly have an appetite for thought-provoking and candid stories”, said Katherine McMillan – Sales Manager for Formats and Latin America, ABC Commercial.

“We are excited to acquire such bold programming that will both entertain and inform audiences about real people and real issues. In a world of political correctness 'You Can’t Ask That' goes where you shouldn’t go asking uncomfortable and naïve questions in an attempt to break down stereotypes”, said Fanchon Giorda - Newen’s Development Director.

The series enjoyed such great success when it was launched on ABC’s VOD service iView in Australia it was subsequently scheduled on the main channel, ABC TV.